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Tag Khushi

Happiness Quotient Vedanta’s corporate campaign sparks off a controversy

Buisnessworld , 03 Mar 2012, Prasad Sangameshwaran The hunter becomes the hunted. Adman Piyush Pandey, known for his anti-smoking campaign and a film on the Bhopal gas tragedy, finds himself at the receiving end of a controversy. At the epicentre… Continue Reading →

Open letter to Piyush Pandey on Vedanta’s “Creating Happiness”

To Executive Chairman &National Creative Director India and South Asia Ogilvy & Mather Pvt Ltd 21st Feb, 2012 Dear Mr Piyush Pandey Greetings ! You are the Icon of  Indian advertising Industry and I was delighted to know that you… Continue Reading →

Open letter to Shyam Benegal on Vedanta’s Creating Happiness

Dear Mr Shyam Benegal Greetings ! I met you  first on a flight from  Kuala Lumpur to Mumbai in 2008 , and   I  considered myself to be lucky to meet you and used the  opportunity to talk to you… Continue Reading →

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